One of the best investments I ever made was to register my surname as a dot com way back before you even knew the Internet existed. I was able to sell the name a few years later at a tremendous profit. If you are in an office environment, be warned: don't look it up now; it ain't pretty! A registered letter (you know, by snail mail) just arrived requesting I sell my mens.de to brand called m.e.n.s.. Thanks for asking, but I am not interested.